This year marked a milestone for Agriland, the interactive agricultural education exhibit housed in the Pride of Kansas Building at the Kansas State Fair. For 30 years, Agriland has introduced thousands of fairgoers to Kansas agriculture through engaging, hands-on displays. The Kansas Beef Council (KBC) once again was proud to represent beef as part of this long-standing tradition.
Through the checkoff, KBC partnered with 12 other commodity and agricultural organizations to ensure fairgoers walked away with a better understanding of where their food comes from. Visitors had the opportunity to explore Kansas agriculture in unique ways—from milking a mechanical cow to walking through a soil tunnel to sitting inside the cab of a gleaner. At the beef station, attendees discovered how cattle contribute to everyday products and how beef by-products are a bigger part of daily life than most people realize.
“Having fun, educational resources available for youth helps spark curiosity, build trust and ensure beef is part of the conversation for years to come,” said KBC Director of Industry Relations Teagan Sturdy Milliken.
From answering questions about nutrition and sustainability to showing how beef cattle fit into the larger agricultural landscape of Kansas, this exhibit helps bridge the gap between producers and the public.